As part of a team of six Directors, Rob will be responsible for overseeing the company's primary and secondary care therapy areas as well as market research, logistics & distribution and commercial strategy. He will report into Chris Brinsmead, recently appointed UK Marketing Company President and work closely with Neale Belson, UK Sales Director.

Rob has worked in sales and marketing for 15 years with a breath of experience. Rob's early marketing experience was gained in the NHS, Zeneca and Bayer. From Bayer he moved to Italian based pharmaceutical company Menarini and as well as being its first UK employee, he helped to build the UK company to over 150 employees within 18 months. He leaves Medical Radar, a Pharmaceutical Research Agency, as Director and Senior Consultant, to join AstraZeneca.

Chris Brinsmead, UK Marketing Company President, commented "This is an exciting time for AstraZeneca. The company is growing at a rapid pace and Rob's experience will be pivotal to ensuring the successful launches of both Crestor and Iressa"

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